The designs presented in this volume offer a wide and varied vision of the latest trends in bar and restaurant design, selected from the most cutting-edge, wining-and-dining hotspots in the world. With ...
Ex-Clarion hotel to undergo major renovation
Starwood Hotels & Resorts Worldwide Inc. has unveiled plans for the first conversion of an existing hotel to its “style-at-a-steal” Aloft brand. A 253-key Clarion hotel will reopen as the Aloft San Francisco Airport next year, after undergoing a major renovation.
The conversion represents a new phase of growth for the brand, Starwood officials say. “We see two types of opportunities as ideal candidates for an Aloft conversion: older hotels in need of a major renovation, and unique independent boutique hotels seeking a stronger brand point of view and the ability to utilize Starwood systems,” said Simon Turner, Starwood’s president of global development.
Starwood Hotels currently operates more than 50 locales under the three-year-old Aloft brand.
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