IHG flag to open 13 new locales in major markets
Hotel Indigo, the upscale boutique brand from InterContinental Hotels Group (IHG), announced it has signed franchise agreements to open 13 new hotels in key global markets around the world, including London, Madrid, Shanghai, Hong Kong and New York.
“The Hotel Indigo brand has experienced great success, which is a testament to the brand's global appeal with developers and consumers alike,” said Janis Cannon, vice president, global brand management, Hotel Indigo. “With an already healthy pipeline, we will continue to focus our distribution strategy on growing the brand in key capital and gateway cities around the world.”
Founded in 2004, the Hotel Indigo chain currently has 36 hotels open and 57 hotels in its pipeline. The flag's immediate development plans including the following:
• Europe: Glasgow, Scotland (spring 2011); Liverpool, England (spring 2011); Madrid, Spain (spring 2012); Newcastle, England (summer 2012); Lisbon, Portugal (spring 2014)
• Asia Pacific: Shanghai, China (winter 2010); Taipei, China (fall 2011); Bangkok, Thailand (summer 2013); Hong Kong, China (2016)
• Americas: Vancouver, Canada (summer 2011); New Orleans (summer 2011); Mexico City (fall 2012); New York City Bryant Park (winter 2012).
Did you enjoy this article? Click here to subscribe to the magazine.