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SBE Hotel Group, a division of SBE, will debut its much-anticipated Philippe Starck designed SLS Hotels brand this fall with the opening of the first SLS property, the 279-room SLS Hotel at Beverly Hills.
The new SLS hotels will be a brand-conscious bonanza, with designs by Starck, a culinary program crafted by Spanish chef José Andrés, custom-curated retail by Moss, Pascal Humbert-designed uniforms and management by Starwood Hotels & Resorts Worldwide Inc.
Starck's presence will be in every last detail of the hotel's interiors. He has designed a collection of high-end furniture manufactured by SLS partner, Milan-based Cassina Contract, that will be available for sale only through the hotel.
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